New Pur Oxygene & Fundamentals – A Unified Purifying – Cleansing Skincare Concept.

Fundamentals - The First Step to Healthy &Fresh Looking Skin.

Ericson Laboratoire has introduced an extensive range of cleansers and scrubs designed as the first essential step in your everyday skincare protocol.
The exclusive formulas in the Fundamentals line make it easy to remove accumulated impurities and dirt residue build-up, regardless of your client’s skin type, makeup habits or product texture preferences.

Pure Oxygene - The Latest Anti-Pollution Concept To Detoxify & Activate the Skin.

The new range helps to protect the skin from the various forms of pollution that weaken the skin barrier and accelerate premature aging. The new anti-pollution technology helps repair visible damage caused by environmental aggressions. Providing improved protection from oxidative stress daily, making the skin glow with radiance and health!

Pur Oxygene Active Skin Anti-Pollution Control and Fundamentals Essential Cleansing Solutions – Is A Unified Cleansing / Purifying Concept Greatly Contributing to Healthy, Glowing Skin!

The Fundamentals Concept.

The skin of the face and neck is in constant contact with the external environment
Dust, various toxic substances in the air, remnants of skin secretions and dead cells accumulate on the skin, making the skin weaker and reactive. That’s why proper cleansing is the first and very important step in everyday facial routine facilitating better penetration and action of the following skincare products.

MAIN EFFECTS OF POOR SKIN CLEANSING:
– Hypersensitivity
– Accelerated premature skin aging
– Development of hyperkeratosis
– Dull complexion
– Increased sebum secretion
– Skin becomes weaker due to environmental aggressions and stress on a daily basis, making the skin glow with radiance and health!

PROTECTION OF THE HYDROLIPID MANTLE
One of the structures that the skin uses to protect itself is its hydro-lipid mantle, which maintains epidermal hydration, protects against UV rays, and has an important bactericidal and antifungal function. If this protective layer is well-maintained and not damaged, the skin remains healthy and more resistant to aggressive external influences.

The Fundamentals Highlights

After cleansing ⟹ improved micro-circulation ⟹ increased cellular nutrition and oxygenation through the massage performed during the cleansing process and following the use of scrub/peeling. Also, cleansing the skin with harsh soap and chlorinated water may cause weakening of the protective hydrolipid film of the epidermis and imbalance in the skin microbiota Having lost its natural defence properties, the skin becomes sensitive, and reactive and loses its ability to retain water, becomes dehydrated and even more vulnerable to environmental factors. ALWAYS CHOOSE HIGH-QUALITY PRODUCTS Using low-quality or harsh cleansers can become very harmful quickly leading to skin sensitivity or dryness. The irritation that appears is closely related to the hypersecretion of sebum, the skin becomes more oily. Another important step is proper makeup removal with the right cosmetics ensures cleanliness while keeping your skin healthy. When cleansing the skin, we carry out light and pleasant self-massage, which improves microcirculation, and, consequently, cellular nutrition and oxygenation of the skin. Skin that is well-cleaned of makeup better resists cell aging.

Pur Oxygene Highlights

- Why do we always worry about sunscreen when going out, but do not think at all about the fact that the skin also needs to be protected from environmental pollutants? It's a fact that the atmosphere of modern cities is polluted and carries a significant danger to human health. Our skin suffers first. Contaminants (fine particles, polycyclic aromatic hydrocarbons, volatile organic compounds and other toxins) remain on the surface of the skin and penetrate into the deep skin layers. - Why are pollutants so dangerous? hey destroy the protective barrier, have a direct effect on the epidermis, and cause redness, dehydration, inflammation and hyperpigmentation, thus accelerating skin aging. Also, pollutants induce oxidative stress and deplete the vitality of the skin. They cause enlargement of pores and increase the formation of sebum. As a result, the skin becomes dull, lacking in radiance leading to the formation of comedones and acne. Our skin is the first and principal frontier to meet with external aggression!

Pur Oxygene Facial Treatment

Effects of skin exposure to contaminants and pollutants:
– Oxidative stress stimulation, which increases premature skin aging
– Weak and unbalanced microbiota
– Increased skin dehydration
– Hyper sebaceous secretion
– An increase of sensitivity and skin reactions
– Hyperpigmentation – formation of spots
– Dull skin

The New Pur Oxygene facial concept provides total skin protection against the effects of pollutants, thus slowing down premature skin aging.
Pur Oxygene regular use results:
– The skin is well-oxygenated, filled with vitality and moisture
– Wrinkles are smoothed
– The skin the relief is refined
– Restores firmness and elasticity
– The skin becomes smoother, more radiant and looks younger

– Pur Oxygene is addressed to all skincare professionals that are ready to offer their clients complete skin protection from toxins and keep the skin glowing and youthful. Free from toxins that interact with the functioning of cells and disrupt tissue homeostasis, the skin completely restores its metabolic processes the special effect of skin rebooting is created.
– Pur Oxygene by Ericson Laboratoire is a comprehensive solution that fully meets the needs of the skin and has a noticeable effect after a single treatment or as part of an individual series of treatments.